Over the last decade there has been a dramatic growth in the number of NGOs involved in development aid, in both developed and developing countries. The total amount of public funds being spent through NGOs has grown dramatically and the proportion of development aid going through NGOs, relative to bilateral or multilateral agencies, has also increased. In the age where most people have lost trust in government and businesses, NGO's are obvious choice to share and sometimes even bear the burden. NGO's have a distinct advantage in circumventing problems that governments, businesses and even individuals are unable to deal with. They often work in ares where government aid is not possible.
One of the biggest challenges facing NGO's today is to deliver the content, to reach out to the public, create awareness and support. The internet revolution has come as a considerable advantage for NGO's to spread across their mission and purpose. Merely registering presence is is not sufficient to reach out to the audience. A well designed website facilitates promotion of the good work undertaken by the NGO, encourages visitors to stay and learn more and improve the network. Websites act as medium to transfer intent as well as attract donors. The best way to reach out to corporate, institutional and even individual is through an attractive content driven dynamic website.
Raising funds is not the only reason for putting up a website. It helps in attracting volunteers willing to help for a cause, and to reach out to people in distress. It brings about transparency and accountability to the NGO's which infuse greater confidence and trust in donors. Websites reduce cost for events promotion, fund raising campaigns, and promoting work through videos and blogs.
3ICube Technologies has undertaken several projects for non-profit organizations to help NGO's accelerate their growth by developing dynamic websites which can be updated on a regular basis to deliver current information. Some of the projects have hundreds of visitors going through the website daily. It brings to us a sense of satisfaction to be able to lend a helping hand for a good cause.